Stop Shopping Cart Abandonment

Periodically studies come out about shopping cart abandonment.  Shopping cart abandonment is when people start to buy from an online store and then leave the site before they complete the checkout process. The percentage of customers that abandon their carts during the buy process was calculated to be 63.83% by the Baymard Institute.  It’s a […]

What is a Robots.txt File

One of my customers was looking through her website statistics and she saw something called a robots.txt file.  “What the heck is it?” she asked. Robots.txt is a file that search engines use. It tells search engines to ignore the contents of certain file folders. For example, you may not want your images listed on […]

What’s a Wiki?

Have you heard about wikis?  One of the most used wikis is Wikipedia.  It’s an online encyclopedia where readers actually help write the website content.  How does that work?  I knew you’d ask that.  The folks over at Common Craft have made a video to explain just how wikis work.


This week I heard a new phrase, cyberchondria.  The definition of this word varies depending on who you ask.  But one of the definitions fits me perfectly.  I use the Internet to research health related questions.   (That’s good.) Then I assume the worst case.  (That’s bad.) A case in point happened a few years […]

Personal VPN

I took a small vacation over the Fourth of July. I wanted to take advantage of all the Wi-Fi services available in the airports, libraries and coffee houses on my trip.  However I also wanted to surf safely.  It was time to renew my VPN subscription. What’s VPN?  The folks at WiTopia have a great […]

Another RSS Explanation

The folks over at Common Craft have a great video that explains what RSS feeds are, why you’d want to use one and how to use one.


Between Demi Moore and Google, Twitter is all over the news today.  What is Twitter you ask?  Watch this short video for an explanation.

FTP Anyone?

I’ve been pondering the usability of the automatic upgrade functionality of WordPress. In general it works just fine. (The only exception I’ve found has been this blog oddly enough.) However before you upgrade you should back up your database and your WordPress files. As I explained in an earlier post backing up your database isn’t a problem with […]

File Extensions for Website Pages

Did you know that website pages come in many different types? It’s true. You web browser (probably Internet Explorer) is built to handle many different types of website files. .html or .htm – These are “regular” website files.  HTML stats for Hyper Text Markup File. .shtml – SHTML pages are a step up from HTML.  […]